With URB network of farms, you can access amazing produce from producers near you and all around China, without middle men and at competitive price. Vegetables, fruits, meats, oils and more straight to your kitchen.

Thanks to group-buy feature, you can order with your neighbors and friends to deliver all at once and then have fun distributing the delivery to them. Save time and even more value by exploring subscription feature.

Thanks to URB, soon you will be able to experience farm life by participating in tastings, events, concerts and holidays offers.

Many farms around China are developing the concept of eco-village.

an overview of featured and recommended products

all produce a click away from your cart

from farm to kitchen within clicks